Legal

Privacy Policy

Last updated September 26, 2026

Your privacy matters to us. This policy explains what information Heber Springs Hotel & Resort collects, how we use it, and the choices you have.

Who we are

This website is operated by Heber Springs Hotel & Resort (“we,” “us,” or “our”), located at 2949 AR-25 Bypass, Heber Springs, AR 72543. Questions about this policy can be sent to reservation@heberspringsresort.com.

Information we collect

Information you give us

When you make a reservation, call, email, text or visit us, we may collect your name, contact details (phone, email and mailing address), stay dates, guest count, special requests, and payment information needed to secure and complete your stay.

Online reservations

Online bookings are processed by our reservation provider, Cloudbeds. Information you enter on the booking page is collected by Cloudbeds on our behalf and is also subject to Cloudbeds’ privacy policy. We do not receive or store your full payment card number on this website.

Information collected automatically

Like most websites, our web server records basic technical information when you visit, such as your IP address, browser type, pages requested and the date and time of the visit. We use this information to operate, secure and troubleshoot the website. This website does not currently use advertising or analytics cookies.

How we use information

  • To confirm, manage and service your reservation and stay
  • To respond to your questions and requests
  • To send transactional messages about your stay
  • With your consent, to send occasional news or offers
  • To keep our property, guests and website safe and secure
  • To comply with legal, tax and accounting obligations

How we share information

We do not sell your personal information. We share it only:

  • With service providers who help us run our business — for example, our reservation system, payment processor, and email or messaging providers — who may use it only to provide services to us
  • When required by law, or to protect the rights, property or safety of our guests, staff or others
  • In connection with a sale or transfer of our business, subject to this policy

See also our Do Not Sell or Share My Personal Information page and our SMS Policy.

How long we keep information

We keep personal information for as long as needed to provide our services and to meet legal, tax and accounting requirements, then delete or anonymize it.

Security

We use reasonable administrative, technical and physical safeguards to protect personal information. No method of transmission or storage is completely secure, but we work to protect your information.

Your choices and rights

You may ask us to access, correct or delete personal information we hold about you, or to stop sending you marketing messages. Depending on where you live, you may have additional rights under applicable law. To make a request, email reservation@heberspringsresort.com or call 501-429-2144. We may need to verify your identity before completing a request.

Children’s privacy

This website is not directed to children under 13, and we do not knowingly collect personal information from children under 13 online.

Third-party links

Our website links to other sites, such as our booking engine, social media pages and Arkansas.com. Their privacy practices are governed by their own policies.

Changes to this policy

We may update this policy from time to time. The “Last updated” date at the top of this page shows when it was last revised.

Contact us

Heber Springs Hotel & Resort
2949 AR-25 Bypass, Heber Springs, AR 72543
501-429-2144 · reservation@heberspringsresort.com

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